A quick Google search will reveal a number of options on offer to expand your knowledge in an effort to become a Google Ads boffin. Yet this exercise can also seem overwhelming, as there’s so much information available from global offerings!
Where to begin if you’d like to implement a digital marketing strategy and training to best suit your business needs? Doing several online courses could become a costly and timeous affair and the outcome could result leaving you with even more questions and uncertainties.
You might ask yourself if the effort is worth it, and why particularly Google Ads? Let’s consider the advantages:
If your business doesn’t have a presence on Google, your marketing efforts are not achieving your desired outcomes, and you are missing out on connecting with potential customers.
Whether you’re an independent freelance marketer or small business owner, these desired results might be similar, but ultimately your goals, budgets and expectations will differ.
When considering Google Ads training, there’s a broad spectrum of fundamental processes that you need to familiarise yourself with. They are:
Elements to consider as part of effective Google Ads Training.
- Creating a Google Ads account
- How to set up a campaign structure
- How to set up the conversion tracking
- Analysis of relevant audiences: setting up bids and budgets, and audience targeting
- How to set up ad groups
- Effectively incorporate keyword research and scheduling
- How to create impactful and meaningful ads
- How to navigate the Google Ads Dashboard
- Understanding the various Google Ads tools and settings
- How to optimise ad campaigns and be profitable
That’s a lot to learn! If this still looks and sounds overwhelming, then the next step to consider is a practical and educational approach to get yourself or your resources trained up. Rather than relying on the random information available on the web, why not approach a leading marketing digital agency such as iLEAD et al?
Unlike other digital marketing agencies who would like to promise you the world, our approach at iLEAD et alis a bit different:
We can’t promise you instant results, as digital marketing strategies are complex, unique, and demand time and commitment. We can however guarantee you our expertise in driving the best possible marketing strategy to get you on your Google Ads training journey!
It gets even better: Our team consists of Google Certified specialists, and iLEAD et al is also a Google Premier Partner. This status gives us the necessary leverage to tap into the latest Google Ads training developments and implementations to best assist your needs. We get first-hand training from the search giant themselves, enabling us to effectively train and assist our clients in return.
Google Ads’ marketing platform includes a range of products to assist your business in gaining the necessary traction and to capture the attention of your desired audiences. iLEAD et al offers the following Google ads training:
- Google Search Advertising
- Google Display Advertising
- Google Gmail Advertising
- YouTube Advertising
- Discovery Campaigns
- Local Campaigns
Training and upskilling yourself and your business remain vital if you want to be relevant and in the know-how of what’s on offer to keep your brand alive. With our dedicated training services, we will ensure that you and your team remain up to date with all the latest Google developments, and can guide you on an ongoing basis to best secure your brand in the online world.
We welcome both existing and new clients to contact us today and we will gladly discuss our Google Ads training options with you.
If your business doesn’t have a presence on Google, your marketing efforts are not achieving your desired outcomes, and you are missing out on connecting with potential customers.
Whether you’re an independent freelance marketer or small business owner, these desired results might be similar, but ultimately your goals, budgets and expectations will differ.
When considering Google Ads training, there’s a broad spectrum of fundamental processes that you need to familiarise yourself with. They are:
Elements to consider as part of effective Google Ads Training.
- Creating a Google Ads account
- How to set up a campaign structure
- How to set up the conversion tracking
- Analysis of relevant audiences: setting up bids and budgets, and audience targeting
- How to set up ad groups
- Effectively incorporate keyword research and scheduling
- How to create impactful and meaningful ads
- How to navigate the Google Ads Dashboard
- Understanding the various Google Ads tools and settings
- How to optimise ad campaigns and be profitable
That’s a lot to learn! If this still looks and sounds overwhelming, then the next step to consider is a practical and educational approach to get yourself or your resources trained up. Rather than relying on the random information available on the web, why not approach a leading marketing digital agency such as iLEAD et al?
Unlike other digital marketing agencies who would like to promise you the world, our approach at iLEAD et alis a bit different:
We can’t promise you instant results, as digital marketing strategies are complex, unique, and demand time and commitment. We can however guarantee you our expertise in driving the best possible marketing strategy to get you on your Google Ads training journey!
It gets even better: Our team consists of Google Certified specialists, and iLEAD et al is also a Google Premier Partner. This status gives us the necessary leverage to tap into the latest Google Ads training developments and implementations to best assist your needs. We get first-hand training from the search giant themselves, enabling us to effectively train and assist our clients in return.
Google Ads’ marketing platform includes a range of products to assist your business in gaining the necessary traction and to capture the attention of your desired audiences. iLEAD et al offers the following Google ads training:
- Google Search Advertising
- Google Display Advertising
- Google Gmail Advertising
- YouTube Advertising
- Discovery Campaigns
- Local Campaigns
Training and upskilling yourself and your business remain vital if you want to be relevant and in the know-how of what’s on offer to keep your brand alive. With our dedicated training services, we will ensure that you and your team remain up to date with all the latest Google developments, and can guide you on an ongoing basis to best secure your brand in the online world.
We welcome both existing and new clients to contact us today and we will gladly discuss our Google Ads training options with you.
