Digital newsroom.

Choosing the Right Digital Marketing Agency in Johannesburg
Businesses in Johannesburg are increasingly recognising the importance of a strong online presence. To achieve this, many turn to digital marketing agencies for assistance. But with multiple options available, how

Strategies for Creating an Effective Digital Marketing Strategy Plan
A well-crafted digital marketing strategy is essential for businesses looking to thrive and stand out in the competitive online landscape. It is crucial to employ a dynamic approach that adapts

Trends in E-Commerce Marketing for 2023
In the world of e-commerce, staying ahead of the curve is essential for success. With the digital landscape constantly shifting, it’s crucial for businesses to adapt their marketing strategies to

Digital Marketing Agency in South Africa: Leveraging Data Analytics
In the ever-evolving landscape of digital marketing, South African businesses face unique challenges and opportunities. To navigate this dynamic environment successfully, they must harness the power of data analytics. A

iLEAD et al: A Google Ads Agency
Digital marketing is transforming the way companies approach their marketing strategies, with agencies like iLEAD et al taking the reigns as specialised marketing experts. As a Google premier partner, iLEAD

The (still) Bright (but o so confusing) Future of Digital Marketing
What’s the Current Status of Digital Marketing? Currently, digital marketing mainly involves the use of various digital channels, such as search engines, social media platforms, email, and websites to

Digital Brand Positioning: Why a Digital Strategy is Important
As consumers turn to the internet for information, products, services and more, a solid digital brand position has become more crucial than ever. At iLEAD et al we understand the

Unleashing the Power of SEO Audits: A Technical Website Audit Guide
A well-designed and functional website is an essential way for any successful business to create a positive online presence. But, simply having a website doesn’t mean that it is doing

Q2 Foresight Report 2023
In our latest trends report, we uncover the realm of AI-powered campaigns and in-game advertising, providing your business with game-changing insights and possibilities. CLICK HERE to read the full

Search Marketing
Back to the Basics: What You Need to Know About Search Marketing In the digital age that we live in, consumers rely heavily on search engines to discover information and

Google Ads Campaigns
Unlocking the Power of Google Ad Campaigns: Propel Your Business to New Heights In today’s digital age, you cannot turn a blind eye to the importance of online visibility

Search Engine Optimisation
The Differences Between Search Engine Optimisation and Content Marketing It’s true that when it comes to digital marketing strategies, the lines tend to get blurred. So, it’s easy to