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Most professionals realise the importance of effective goal setting, especially in the marketing department. If not formulated correctly, goals can be elusive, arbitrary and abstract making them all the more

For a new startup kickstarting its digital marketing or an established company looking to harness the power of an online strategy as effectively as possible, these statistics about search engine

The influence of Google is undisputed, and, as it holds the top spot of the world’s search engines by a margin of 88%, advertising on this search giant makes good

Performance Max – The Cutting Edge of Google Campaigns   Nowadays, we, the population at large, are distracted, and who can blame us? By interacting and engaging in the digital

Leadtrekker – The Revolutionary CRM Measuring your Digital Campaigns   As consumers, we are all feeling the pressure of inflation and increasingly higher prices on the most basic of necessities.

Whether yours is a budding business or an established brand, you are likely aware of the advantages of promoting your corner of the internet to enhance brand authority, gain valued

Why Use a Digital Marketing Agency in the World of Automation   The gradual evolution caused by digital transformation has long been on the rise. It’s not the first time

Small business owners no longer have to navigate unchartered territories to market their online product offerings, or even feel threatened by larger corporate entities. Google Shopping Ads is an effective