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How to Measure the Success of Your Online Marketing Campaigns
The key to successful online marketing is conversions. Whether it’s making a purchase, signing up for a newsletter, or filling out a contact form, these actions represent a successful engagement

Ecommerce Advertising Excellence: The Power of Google Ads in South Africa
In the dynamic ecommerce space in South Africa, leveraging Google Ads through a Google Premier Partner agency is the ultimate game-changer for your ecommerce business. These strategic actions will ensure

Online Marketing Strategies that Yield Results in South Africa
As a Google Premier Partner agency, we at iLEAD et al understand the importance of aligning online marketing strategies with Google’s insights and incorporating proven practices advocated by industry leaders.

Choosing the Right Digital Marketing Agency in Johannesburg
Businesses in Johannesburg are increasingly recognising the importance of a strong online presence. To achieve this, many turn to digital marketing agencies for assistance. But with multiple options available, how

Strategies for Creating an Effective Digital Marketing Strategy Plan
A well-crafted digital marketing strategy is essential for businesses looking to thrive and stand out in the competitive online landscape. It is crucial to employ a dynamic approach that adapts

Trends in E-Commerce Marketing for 2023
In the world of e-commerce, staying ahead of the curve is essential for success. With the digital landscape constantly shifting, it’s crucial for businesses to adapt their marketing strategies to

Digital Marketing Agency in South Africa: Leveraging Data Analytics
In the ever-evolving landscape of digital marketing, South African businesses face unique challenges and opportunities. To navigate this dynamic environment successfully, they must harness the power of data analytics. A

iLEAD et al: A Google Ads Agency
Digital marketing is transforming the way companies approach their marketing strategies, with agencies like iLEAD et al taking the reigns as specialised marketing experts. As a Google premier partner, iLEAD

The (still) Bright (but o so confusing) Future of Digital Marketing
What’s the Current Status of Digital Marketing? Currently, digital marketing mainly involves the use of various digital channels, such as search engines, social media platforms, email, and websites to

Digital Brand Positioning: Why a Digital Strategy is Important
As consumers turn to the internet for information, products, services and more, a solid digital brand position has become more crucial than ever. At iLEAD et al we understand the

Unleashing the Power of SEO Audits: A Technical Website Audit Guide
A well-designed and functional website is an essential way for any successful business to create a positive online presence. But, simply having a website doesn’t mean that it is doing

Q2 Foresight Report 2023
In our latest trends report, we uncover the realm of AI-powered campaigns and in-game advertising, providing your business with game-changing insights and possibilities. CLICK HERE to read the full