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digital marketing

What is Your Post-Lockdown Digital Marketing Strategy for 2021?

We will remember the year 2020 for many things, but it’s undoubtedly the worldwide pandemic and lockdown regulations that will stand out. If you had a set digital marketing strategy before, you would have realised that unforeseen events can turn even the best planned digital marketing strategy on its head.   Consumer behaviours have transformed. […]

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black friday

Black Friday and Cyber Monday: A Quick Look at the Statistics

In preparation for 2020’s Black Friday and Cyber Monday (aka BFCM), let’s first take a look at what’s been happening out there… Participation in Black Friday has shown a steady year-on-year increase. In 2017, as much as 60% of South Africans were actively purchasing on Black Friday. This percentage increased with 16% in 2019, and

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Grow Your Business

21 Questions to Consider to Help You Grow Your Business Coming up with a good business and marketing strategy requires clarity about what value you offer your clients, as well as what you want to achieve for your business in terms of growth, reach, and revenue. Ask the right questions to get clarity and develop

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